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AAF OC AWARDS GALA
Client
American Advertising Federation, Orange County
Duration
5 Months
Tools Used
Adobe InDesign, Adobe Illustrator, Adobe Photoshop
I worked as a lead designer and as one of three Project Managers to plan and design the 2023 AAF OC Addy Awards Gala that was hosted March 9, 2023. Because this is the 55th year of the Awards, we proposed multiple themes centered around incorporating "55", with the Paint the Town Emerald theme being the chosen theme. For this event we designed all the print and digital graphics and assets.
Highlighted below are my contributions both as Art Director and as Designer.
THEME PROPOSALS
Art Directed by Project Managers: Me, Mariam Ibrahim, Jacqueline Iniguez
Moodboard Help by Designers: Robyn Pollisco, Amadeus Rodriguez, Andrew Huong & Jackie Awad
CHOSEN THEME
Art Directed by Project Managers: Me, Mariam Ibrahim, Jacqueline Iniguez
Moodboard Help by Designer: Qiuzhu Luo
THEME BRANDING
Art Directed by Project Managers: Me, Mariam Ibrahim, Jacqueline Iniguez
Castle Designed by: Me
EMAIL BLAST
ANIMATION
Art Directed by: Me
Animated by: Me & Jackie Awad
SPONSORSHIP BOOK
Inside Pages Designed by: Me
Cover Designed by Robyn Pollisco
PRINTED WORK
Invites, Step by Step, & Winner's Book Template Designed by: Me
Golden Ticket Designed by: Jackie Awad Winners Book Edits by: Mariam Ibrahim
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